Our story

What sets us apart is our distinctive approach. Leaders choose STRAAD as their trusted advisors because we’re always committed to understanding their specific needs and helping them see around the corner to unlock organizational performance.

Our story

What sets us apart is our distinctive approach. Leaders choose STRAAD as their trusted advisors because we’re always committed to understanding their specific needs and helping them see around the corner to unlock organizational performance.

Helping leaders make an impact

Driven by a passion for people, strategy, and leadership, STRAAD was founded in 2015 with a vision to revolutionize the consulting industry. Our focus on innovation has guided us in bringing about transformative changes and fostering a culture of success for global leaders.

As STRAAD continues to scale, we remain dedicated to supporting leaders as they navigate complex systems to achieve high-performance outcomes. We prioritize strengthening the leadership community, building shared learning experiences, and helping future-focused leaders see around the corner.

Our purpose

Our purpose is to help leaders make a meaningful impact in the world

Our values

Global Connectors
We are deeply engaged with our communities both locally and globally, and approach challenges with a holistic perspective, recognizing that solutions must consider the entire system, encourage diverse perspectives and cultivate collaboration.

Courageous Dreamers
We encourage innovative thinking by challenging conventional ideas and approaches, willing to take calculated risks in pursuit of innovation and fearlessly exploring uncharted territories.

Innovative Thinkers
We embrace challenges with determination, cultivating curiosity and embodying a fusion of agility and creativity in order to drive innovative thinking. 

Humble Explorers
We approach every situation with humility, recognizing that there is always more to learn and that every perspective matters.

Thoughtful Pathfinders
We follow through on our promises and embrace every situation with an inquisitive and thoughtful mindset, valuing kindness and honesty above all else.

Leadership

MEGAN LUU

MEGAN LUU

EMBA / FOUNDER & CEO

Megan is a seasoned OE management consultant and has held several leadership positions during her time in global Management Consulting firms as well as in her role as CEO of STRAAD.

REV. DR. AYANA JAMES

REV. DR. AYANA JAMES

M.DIV, D.MIN, ACC, FEA / PRESIDENT & CCO

Ayana leads STRAAD’s consulting practice bringing over 15 years of leadership experience and OE expertise supporting global institutions in their pursuit of strategic change and impact.

PRARTHNA THAKORE

PRARTHNA THAKORE

MCIPR / MARKETING & COMMUNICATIONS LEAD

Prarthna is the Marketing & Communications Lead at STRAAD and has over a decade of international experience leading strategic marketing and communications programs in Canada and the UK.